CUPERTINO, Calif. (
, which looks set to launch the
next week, debuted its new line of MacBook Pros on Thursday, touting
new high-speed connection technology and the same video calling found on the iPhone 4.
The consumer tech giant unveiled new 13-inch, 15-inch and 17-inch MacBook Pros before market open. The devices are the first to feature Thunderbolt, a technology jointly developed by Apple and Intel for boosting data transfer speeds from RAID arrays (a storage device), USB drives and displays.
Apple is also adding
video calling technology to the new MacBooks. Initially launched on the iPhone 4, FaceTime is also expected to feature on the iPad 2, underlining Apple's desire to expand the technology across multiple different products.
Containing Intel's new dual-core and quad-core processors, Apple says the new MacBook Pros are up to twice as fast as the previous version of the technology. Pricing for the 13-inch MacBook Pro starts at $1,199, while the 15-inch device starts at $1,799. The new 17-inch MacBook is selling for $2,499.
Apple has been enjoying strong demand for its Mac products, boosted by stellar enterprise sales. The computer maker sold a record 4.13 million Macs during its recent
, and is said to be
on PCs running
Apple also launched its
Mac App Store
earlier this year, intending to emulate the success of its App Store for iPhone, iPod and iPad apps.
Shares of Apple dipped $1.97, or 0.57%, to $340.65 on Thursday.
--Written by James Rogers in New York.
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