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Android to Double Phone Market Share

Smartphone sales grow even faster as Androids and Microsoft pile in to the market, said Morgan Stanley.



) -- Smartphones are now hotter than hot, according to Morgan Stanley.

With strong


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Android phone sales at







along with the impending arrival of


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Windows Phone 7 devices next month, Morgan Stanley has raised its 2010 smartphone growth estimate 11 percentage points to 53% from 42% over 2009 sales levels.

Android phones will take 24% of the entire smartphone market in the fourth quarter, more than doubling its 10% share at the end of 2009, Morgan Stanley analyst Ehud Gelblum wrote in a report Wednesday.

And with

deep-pocketed Microsoft

expected to launch Windows Phone 7 devices at all five U.K. telcos and at


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in the U.S. next month, Gelblum predicts the company will grab 7% of the market in the fourth quarter.

Meanwhile, Apple's share of the growing market will slip slightly this year to 15.3% from the 16% it had at the end of 2009, according to the report.

The biggest loser in this race continues to be top phone maker


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, which is expected to fall to 32.8% in the fourth quarter from 38% in the year-ago quarter.

Research In Motion


is also expected to dip. Morgan Stanley predicts RIM's share will shrink to 15.7% in the fourth quarter from 18.5% at the end of 2009.

--Written by Scott Moritz in New York.>To contact this writer, click here: Scott Moritz, or email: follow Scott on Twitter, go to>To send a tip, email: