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Ameritrade

(AMTD) - Get AMTD IDEA Group American Depositary Shares each representing one Class A Report

was down 0.4% in midafternoon after its founder and CEO, Joe Ricketts, said that the company is not for sale, even at $20, more than double the company's current price.

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The company today also said it would offer two new brands, one targeting active traders and one serving those who want more service.

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E*Trade Group

(ET) - Get Energy Transfer LP Report

was down 2.7%.