Some investors are worried that the streaming giant's stock will continue to drop. But others are wondering whether Netflix shares will reach new highs in the coming months, making right now a good opportunity to buy.
Wall Street analysts are starting to feel bullish about Netflix. They're setting increasingly higher price targets for its stock.
So let's take a closer look at NFLX and assess its long-term investment potential.
(Read more from the MavenFlix: Netflix Stock: Should You Buy NFLX Shares in 2022?)
Evercore Forecasts a 20% Return for NFLX
Evercore ISI analyst Mark Mahaney has set his NFLX target at $710, keeping his buy recommendation. This price target opens up an opportunity to achieve an almost 20% return on Netflix shares, compared with today's trading price ($605).
If Netflix stock does reach $710, it will be the company's all-time high.
Mahaney is among TipRanks.com's top 100 analysts. He covers the technology sector and has a success rate of over 60% on his recommendations. Additionally, Mahaney has an average return of 43% within TipRanks.
TipRanks Price Targets for NFLX
According to TipRanks, based on 31 analysts who cover NFLX, the average target share price is $678. This already suggests a great upside potential of around 12% from the current price. On average, the stock is rated a moderate buy.
The highest reported price target is $800, which points to potential gains of over 30% ahead. Such a high valuation probably takes into account Netflix remaining the market leader of the streaming sector in coming years. To do that, it will have to stay ahead of its biggest competitors, Disney (DIS) - Get Walt Disney Company Report and Amazon (AMZN) - Get Amazon.com, Inc. Report.
The lowest NFLX price target on TipRanks is $342, which would represent a loss of more than 40%.
Of all 31 ratings on NFLX, 24 analysts label the stock a buy, four indicate you should hold, and three recommend selling.
Even after Netflix's big stock rally last fall, we still see room for appreciation. Year to date, NFLX has appreciated by more than 15%. But it is already far from its top. And that leaves room for a possible buying opportunity.
Even so, it's up to the investor to decide whether the company isn't overpriced and whether the Netflix's metrics are evolving as expected by the market. After all, currently, NFLX is trading at multiples much higher than the rest of the streaming industry.
(Read more from the MavenFlix: Disney Stock: 3 Reasons to Buy DIS Before the New Year)
(Disclaimers: this is not investment advice. The author may be long one or more stocks mentioned in this report. Also, the article may contain affiliate links. These partnerships do not influence editorial content. Thanks for supporting MavenFlix)