Videogame-maker and Action Alerts PLUS holding Activision Blizzard Inc. (ATVI) is having quite a Thursday.

The company's stock gained 3.46% Thursday, reaching a new all time intraday high of $76.73 after the company revealed a release date for its highly anticipated "Call of Duty" sequel, "Call of Duty: Black Ops 4."

Activision has seen a resurgence in interest for its veteran "Call of Duty" first person shooter franchise. "Call of Duty: WW3" was the best-selling videogame of 2017 in spite of the fact that it was released in November. By December, the game reportedly generated more than $1 billion in sales

Activision will have a full game reveal on May 17 and the game will be released on October 12, two weeks ahead of the highly anticipated Take Two (TTWO) -produced sequel, "Red Dead Redemption 2."

Forget what you know.
Call of Duty® #BlackOps4
Community Reveal Event: May 17, 2018
Global Launch: October 12, 2018 pic.twitter.com/C4lMdo0A7c

— Call of Duty (@CallofDuty) March 8, 2018

While the reveal did not show any game footage, the tweet from the "Call of Duty" Twitter account had 3,000 comments and was liked 51,000 times. 

More from Stocks

Netflix, IBM, Legal Pot in Canada, Mega Millions - 5 Things You Must Know

Netflix, IBM, Legal Pot in Canada, Mega Millions - 5 Things You Must Know

A Guide to Investing in the Fast-Emerging Cannabis Industry

A Guide to Investing in the Fast-Emerging Cannabis Industry

Chart of the Day: Can Disney Catch Netflix?

Chart of the Day: Can Disney Catch Netflix?

Dow Surges More Than 540 Points on Strong Bank Earnings; Nasdaq Gains 2.9%

Dow Surges More Than 540 Points on Strong Bank Earnings; Nasdaq Gains 2.9%

Analysts Confident Netflix Can Restore Content Crown in 2019

Analysts Confident Netflix Can Restore Content Crown in 2019