The positive sentiment in the market and strong earnings were not enough to buoy Macy's (M - Get Report)  or J.C. Penney (JCP - Get Report)  as the retailers closed down after reporting positive sales numbers over the holidays.

J.C. Penney posted a whopping 3.4% uptick in same-store sales in the nine-week stretch ended Dec. 30, while Macy's reported a 1.1% jump for the combined November and December period. So, what gives?

Well, according to Jim Cramer, TheStreet's co-founder, it's tough to tell, but the market may be providing investors with an opportunity as Macy's continues to pay down debt and "innovate" on the fly.

With the markets at all-time highs, you may be wondering where to find value and how to avoid getting burned. Well, you're in luck, because TheStreet is out with the latest installment of Trading Strategies, where we look at top investment trends for the coming month.

Expect Energizer (ENR - Get Report)  to continue to march higher in sync with the major indexes, according to Bruce Kamich, Real Money's technical analysis expert.

He explains that the battery maker seems to have hit a double-bottom pattern and could be approaching a break-out level. If you'd like to learn more, have at it with it the experts.

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Photo of the day: Resistance

As the red hot markets continued their run -- the Dow Jones Industrial Average finished above 25,000 for the first time on Thursday -- Wall Street itself remained in a deep freeze. The cold front left everywhere between Florida and Maine covered in white snow while stocks such as IBM (IBM - Get Report) DowDupont (DWDP) and CVS (CVS - Get Report) all finished in the black. Despite the rally there were some laggards today.

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