MINNEAPOLIS, Dec. 18, 2017 (GLOBE NEWSWIRE) -- Evine Live Inc. ("Evine") (NASDAQ:EVLV), a multiplatform interactive digital commerce company ( evine.com), today announced the global launch of the Skyblu by Victoria Wieck Apple Watch Case featuring official Swarovski Zirconia. Made with the finest of cuts, the Skyblu by Victoria Wieck Apple Watch Case will feature two exclusive creations - the Single Row Pave and the Champagne Bubbles Pave made with high-quality Swarovski Zirconia. The case was first featured December 16 on Evine and will make additional appearances December 19 - 21 during the 'Last-Minute Jewelry Event.' This Evine-exclusive item reflects Victoria Wieck's passion for creating beautifully crafted accessories for the modern woman and is one of the most uniquely-feminine Apple Watch cases available today.

"Since Victoria joined the Evine family, she has developed iconic jewelry pieces that are fashion-forward and expertly mastered," said Bob Rosenblatt, Chief Executive Officer at Evine. "Victoria's loyal following continues to seek out her newest creations and she always delivers exactly what they are looking for! This Apple Watch case not only is one of the rarest within the industry, but it represents who Victoria is and the high-quality designs she continues to create."

"I'm so excited to debut my newest creation for Evine," said Victoria Wieck. "This Apple Watch case is not only stunning, but highly functional as well. All my ladies will be ready for holiday and New Year's parties with the sparkle of Swarovski Zirconia found on my Skyblu watch case."

The Skyblu by Victoria Wieck Apple Watch Case is the only jewel-covered case in the market that features Swarovski Zirconia and is designed to beautifully encompass an Apple Watch. Both elegant and functional, the Skyblu Apple Watch Case includes easy to slip-on-and-off hardware and allows full function of all Apple Watch features, including Bluetooth and wireless capabilities as well as an open back design making charging your devise a breeze. Victoria Wieck partnered with world-famous and high-end jeweler, Swarovski to develop this exclusive-to-Evine design which has patents pending, making it a truly unique item not found in today's market.    

"Victoria Wieck is an icon within the jewelry industry and is known for making the most dazzling pieces," said Erwin Wieser, Vice President Operations at Swarovski. "The Skyblu by Victoria Wieck Apple Watch Case features our precision cuts of Zirconia and delivers an unmatched quality. We are thrilled to embark on this journey with Victoria and Evine to provide a beautiful yet functional case perfect for keeping your Apple Watch at the forefront of fashion."

Viewers are invited to tune in to Evine for the Skyblu by Victoria Wieck Apple Watch Case presentation December 19 at 4:00pm ET, December 20 at 7:00pm and 8:00pm ET with additional airings throughout the day December 21 via cable and satellite, mobile apps and live streaming online at  www.evine.com. Evine airs on DIRECTV channels 73 and 316, DISH Network channels 134 and 228, Apple TV, Roku, Amazon Fire TV, select Samsung Smart TVs, YouTube and on the nation's top cable providers. Find Evine in your area:  bit.ly/1CNa450.

For more information on the Skyblu by Victoria Wieck Apple Watch Case featuring Swarovski Zirconia, visit www.evine.com/VictoriaWieck Collection . For more information on Evine, visit  www.evine.com.

About Evine Evine Live Inc. (NASDAQ:EVLV) operates Evine, a multiplatform interactive digital commerce company that offers a mix of proprietary, exclusive and name brands directly to consumers in an engaging and informative shopping experience via television, online and mobile. Evine reaches more than 87 million cable and satellite television homes with entertaining content in a comprehensive digital shopping experience 24 hours a day.

About Swarovski Swarovski delivers a diverse portfolio of unmatched quality, craftsmanship, and creativity. Founded in 1895 in Austria, the company designs, manufactures and markets high-quality crystals, genuine gemstones and created stones as well as finished products such as jewelry, accessories and lighting. The Swarovski Crystal Business is run by the fifth generation of family members and has a global reach with approximately 2,800 stores in around 170 countries, more than 27,000 employees, and revenue of about 2.6 billion euros in 2016. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. In 2016, the Group generated revenue of about 3.37 billion euros and employed more than 32,000 people. A responsible relationship with people and the planet is an integral part of Swarovski's heritage. The global Swarovski Waterschool education program has reached 461,000 children on the world's greatest rivers, and the Swarovski Foundation, set up in 2013, works to support culture and creativity, promote wellbeing, and conserve natural resources to achieve positive social impact

About Victoria Wieck Victoria Wieck is a world-renowned designer who brings a wealth of knowledge and expertise to the jewelry industry. With over twenty-five years' experience and eighteen years at a home shopping network, Victoria specializes in designing glamorous, elaborate and imaginative designs at a high-quality and affordable price. Originally born in South Korea and moved to the United States as a child, Victoria blends her multicultural perspectives with modern trends to create exclusive staples that will last a lifetime.

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995This release contains statements, estimates, projections, guidance or outlooks that constitute "forward-looking" statements as defined under U.S. federal securities laws. Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "plan," "project," "should" and similar expressions identify forward-looking statements, which generally are not historical in nature. These statements may contain information about our prospects, including anticipated show or product line launches, and involve risks and uncertainties. We caution that actual results could differ materially from those that management expects, depending on the outcome of certain factors.

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/562759e1-454d-4126-96d6-bffe77850e14


Media:Dawn ZarembaEvine press@evine.com(952) 943-6043

Investors:Michael PorterEvine mporter@evine.com(952) 943-6517

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