Sorry Amazon (AMZN - Get Report) , you can't take these consumer stocks down just yet. 

With most of the retail sector being a horrible trade this year (see disaster that is J.C. Penney (JCP - Get Report) ), it's surprising to see several names hover around fresh 52-week highs. Or is it...

Planet Fitness

The company is the dominant player in the discount gym space. Same store sales surged 9.3% in the third quarter. With new memberships and gym counts growing, it makes sense that Planet Fitness' (PLNT - Get Report) stock has skyrocketed 52% this year. And hey, can't workout on Amazon's website -- talk about a durable competitive advantage. 

Walmart

The world's largest retailer continues to prove that it can not only do battle with Amazon, but possibly crush it over time. Walmart (WMT - Get Report) is fresh off a strong third quarter at the hands of a more than 50% increase in online sales. Shares of the 55-year old retailer are up 42% this year and near a 52-week high. Amazon's stock price in 2017: +50%. 

Michael Kors

Go figure, after a terrible 2016 Michael Kors (KORS) has finally gotten some love from Wall Street. Shares of the handbag and accessories maker are up a cool 30% this year as management has worked to clean up profit margin busting discounts at department stores. The bags look a little better, too. 

More of What's Trending on TheStreet: