BloomNet®, an international wire service and world class business solutions provider, has unveiled a fresh new look and exciting new content for its website ( The completely redesigned website features a streamlined layout for easy navigation and has been optimized for all mobile devices, providing convenient access for florists on the go, as well as through their desktop and laptop computers.

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Among the resources now available via are newly introduced programs, services, products and educational resources that can be vital to florists in increasing their sales both in-store and online. For instance, visitors to the site can gain comprehensive details about the many benefits of BloomNet's new and extensive "Floriology® Digital Marketing Services" program specifically created to build florists' local brand and boost their Web sales.

In addition, offers helpful and engaging videos highlighting the newest BloomNet products and services as well as videos showcasing trend-forward design tips, tricks and techniques from the world's leading floral design experts. Also featured on the site are the latest product trends from Napco, plus innovative business solutions from BloomNet Technologies including easy-to-implement tips that can be instrumental to florists in benefiting from leading-edge technological advancements.

Florists can also stay connected on through the site's interactive blog. The blog is updated with new posts each week offering a wealth of information, such as tools for enhancing florists' marketing efforts and an extensive array of business development approaches. Furthermore, the site provides detailed information about numerous other resources that can enhance florists' sales opportunities and their bottom line, such as BloomNet's diverse email marketing program and its industry-pacesetting rebate program. And, by clicking on the site's "Education & Events" link, flower shop owners and floral designers can join their fellow florists in an upcoming course at Floriology® Institute, attend FREE webinars, and participate in other informative events.

"All of us at BloomNet are passionate about helping retail florists thrive and prosper," said Lisa Carmichael, BloomNet Vice President, Marketing & New Business Development. "Our new website is filled with creative insights and inspirational ideas to assist florists in maximizing their profit potential. We urge all florists to visit and check out the wide range of powerful strategies that can bring more customers and higher revenues to their business."

About BloomNet®

As the leading floral industry service provider, BloomNet, Inc. (, a wholly-owned subsidiary of 1-800-FLOWERS.COM, Inc., is focused on continually exceeding the expectations of its select community of Florists. Retail Florists across the nation and around the globe rely upon BloomNet as their trusted source for unique personalized service, comprehensive florist care, innovative programs, and quality products designed to increase their viability. BloomNet is committed to working side by side with our Florists to foster industry education, build community, and develop long term relationships built on trust, commitment, and dependability.

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