Global Brands Group Holding Limited (SEHK Stock Code: 787) is one of the world's leading branded apparel, footwear and fashion accessories companies. The Group designs, develops, markets and sells products under a diverse array of owned and licensed brands and a wide range of product categories.Global Brands' innovative design capabilities, strong brand management focus, and strategic vision enable it to create new opportunities, product categories and market expansion for brands on a global scale. In addition, the Group is the global leader in the brand management business through its joint venture, CAA-GBG Brand Management Group. For more information, please visit the corporate website: www.globalbrandsgroup.com. About bebe ® brand Unique, sophisticated and timelessly sexy, bebe emerged as the first contemporary fashion destination in 1976. Today, bebe continues to define next-generation chic while staying true to its assertive, provocative origins. Inspired by Shakespeare's immortal words "To be, or not to be," the brand is, at its essence, about living, standing out and truly existing. About Bluestar Alliance LLC Founded by Joseph Gabbay and Ralph Gindi in 2006. Bluestar Alliance owns, manages, and markets a portfolio of consumer brands that span across many tiers of distribution from luxury to mass market with a heavy emphasis on department store retail brands. Brands within the portfolio include Bebe, Kensie, Catherine Malandrino, Nanette Lepore, Joan Vass, Michael Bastian, English Laundry and Limited Too. The firm's investment mandate is to identify and purchase consumer brand companies where it can leverage the brand equity and expand its current categories to a broader consumer base. To facilitate the overall strategy Bluestar Alliance relies on their branding/marketing knowledge, extensive relationships with retail management, strategic partnerships and brand licensing manufacturing entities. Each brand is uniquely positioned maintaining the brand heritage and equity, considering new categories and current tiers of distribution.
Bluestar Alliance's current network of international and domestic partners offers the opportunity to take a niche brand to a visible worldwide lifestyle brand. Since its inception, Bluestar Alliance has acquired select brands with current retail sales exceeding $2 billion. The current portfolio of brands manages over 200 licensees who distribute product throughout North America, Europe, Australia, South America, Asia, Middle East and India.