It looks like T-Mobile (TMUS) U.S. CEO John Legere has occasion to wear the company onesies he's been obsessively tweeting about recently, as shares of his carrier turned in the strongest quarter by far among the Big Four U.S. telecoms.
T-Mobile's 12.3% gain in the first quarter easily topped rivals AT&T (T) , Verizon (VZ) and Sprint (S) . T-Mobile's aggressive market share gains have helped the stock, but the potential for consolidation may also be providing the carrier with a boost.
"The fact that they remain really confident in their net adds and market share gains despite Verizon's unlimited plans certainly helps investor confidence," said Macquarie analyst Amy Yong. For the quarter so far, which ends on Friday, Sprint was up more than 3%, while AT&T dropped 2.3% and Verizon fell nearly 8.7% as it joined the unlimited plan free-for-all and as reports suggested it could bid for Charter Communications (CHTR) .
AT&T and Verizon face the prospect of aggressive price competition from T-Mobile and Sprint.
The telecoms should benefit from Congress's move to strike down rules on broadband privacy that give the carriers more freedom to market customer data. AT&T and Verizon both stand to benefit from the move. AT&T is in the process of buying Time Warner (TWX) and has acquired DirecTV, and will be able to market the content from the cable networks and pay-TV systems more effectively. Likewise, Verizon is closing on its purchase of Yahoo! (YHOO) . Together with AOL, Verizon is building an online data marketing platform.
All of the telecoms will gain clarity once the FCC discloses the results of a recently concluded government auction of wireless spectrum licenses. AT&T, T-Mobile and Verizon could be on the hook for billions of dollars, depending on how much wireless spectrum they purchase.
T-Mobile may benefit from expectations that the Trump administration would be more open to a merger with a rival telecom such as Sprint or even a cable operator like Comcast (CMCSA) or Charter.