Wayfair (NYSE:W), one of the world's largest online destinations for home furnishings and décor, today announced an all new collaboration with HGTV ® for the 21 st annual HGTV Dream Home. For the first time, Wayfair will provide all of the furnishings and décor to perfect the 3,200-square-foot home located on St. Simons Island, Georgia. Originally built in 1984, the property was remodeled by a highly-skilled team including interior design expert Brian Patrick Flynn, who selected 400 pieces from Wayfair's extensive catalog of more than 7 million products to transform the space. HGTV will reveal the renovation in online photo galleries and virtual tours on December 1, 2016 at HGTV.com/HGTVDreamHome and during the premiere of the network special on January 1, 2017. This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20161201005769/en/
Wayfair partners with HGTV® to furnish this year's HGTV Dream Home for the first time. (Photo: Business Wire)
"As a longtime partner of Scripps Networks, we're thrilled to collaborate for the first time on an HGTV Dream Home," said Nancy Go, vice president of brand marketing, Wayfair. "Our comprehensive selection of furniture and décor made us the right partner to not only achieve a beautiful aesthetic, but also showcase many unique styles throughout the home that represent something for everyone." Decorated with formal statement pieces, casual textiles and modern art—all available on Wayfair.com— the three-bedroom, four-bathroom open-concept home boasts impeccably decorated spaces that won't disappoint. The elegant foyer opens to a traditional living room adorned with soothing earth tones and crisp bright whites, creating a refreshing setting for entertaining guests, or simply relaxing. Next to the living area is the tastefully designed kitchen featuring charcoal gray cabinets and quartz countertops, stainless appliances, and an island complete with on-trend industrial stools. The master bedroom, decorated with timeless coastal décor in shades of deep navy and white, looks out onto an expansive pool terrace where tranquil lakefront views can be seen. Other home amenities include a gym, outdoor fire pit and a spacious garage with ample storage.