"After more than 25 years as a leader in the industry, it was time to refresh our brand identity," said IMG President and CEO Todd A. Hancock. "The new logo reflects IMG's focus on providing a foundation of security, health and well-being for our members while they're away from home." IMG's constituents — members, intermediaries, partners and employees — are represented by the logo's four inverted angles. These angles are symbolic of a flock of Arctic terns, birds whose annual migration is the longest of any animal in the world. A symbol of global mobility, the Arctic tern signifies the passage associated with traveling, working and living internationally. In its entirety, IMG's new logo serves as a visual representation of the company's mission to protect and enhance the health and well-being of its constituents. The company will continue to operate under this mantra, with the goal of providing Global Peace of Mind® to its members. A more vibrant color palette complements the new logo, bringing to life the bright future ahead for IMG, and the world of opportunities the company provides.