LAFAYETTE, La., Nov. 29, 2016 /PRNewswire-USNewswire/ -- Girl Scouts of Louisiana - Pines to the Gulf, today on Giving Tuesday, revealed the new Girl Scout PSA—"I'm Prepared." The PSA brings to life Girl Scouts' new brand platform, which celebrates every girl's inner G.I.R.L. (Go-getter, Innovator, Risk-taker, Leader) ™. Applauding girls who never give up, who try new things, and who make their ideas a reality, the PSA is a visual representation of how Girl Scouts prepares every G.I.R.L. to practice leadership like a Girl Scout--uniquely encouraging girls to cultivate grit, problem-solving, risk-taking, and leading with empathy. The organization offers amazing experiences and opportunities for girls all over the country to build essential skills and take the lead like a Girl Scout and is proof of the importance of investing in girls who make a difference in the world during this holiday giving season and beyond.
The PSA is set to Girl Scouts' new powerful pop anthem, "Watch Me Shine," co-written by songwriters Liz Rose and Emily Shackelton, and performed by Shackelton with Girl Scouts singing backup vocals. The song exemplifies how Girl Scouts empowers girls to find the strength and confidence they need to take the lead every day and to create impactful change in themselves and in their communities. Both songwriters, as Girl Scout alumnae, are go-getters and risk-takers themselves: Rose is a two-time Grammy Award winner who has collaborated with well-known female artists like Taylor Swift, Miranda Lambert, and Jewel; Shackelton's songs have been featured on TV shows like American Idol and Nashville. Visit GirlScouts.org to listen to and download "Watch Me Shine."