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Here are five things you must know for Friday, Nov. 25:
1. -- Target (TGT) saw a "surge" in online traffic on Thanksgiving Day that has the retailer on track to deliver on its goal of double-digit percentage online sales growth for the holidays," said Target Chairman and CEO Brian Cornell. Most encouraging, said Cornell, is that people are shopping multiple departments after scooping up the typical Black Friday doorbuster deals.
"I continue to be very optimistic on our position for the holidays," Brian Cornell told TheStreet on a conference call with reporters Thursday evening.
Cornell cautioned, however, that it remains very early in the holiday season for Target.
But what looks to be a good start for the holidays for Target mirrors developments across the retail landscape for early Black Friday openings.
Thanksgiving Day brought in $1.15 billion in online sales from midnight to 5 p.m., a 13.6% increase from a year a year earlier, according to new data released Thursday night from Adobe. Thanksgiving Day will hit, or come close to, $2 billion in online revenue for the first time, Adobe said, which would represent a strong 15.6% increase from the prior year.
Meanwhile, many brick-and-mortar retailers are opening their stores early on "Black Friday," the day after Thanksgiving that remain one of the busiest shopping days of the year.