GoConvergence Wins Six Travel Weekly 2016 Magellan Awards

GoConvergence (GOCO), the creative division of Mood Media, announced that it has been awarded six Travel Weekly 2016 Magellan Awards. The awards recognize GOCO's creative and strategic role on multiple campaigns that included TV commercials and digital marketing content.

For the award-winning campaigns, GOCO and its partners at Atlantis ® Paradise Island, Bahamas and Nassau Paradise Island Promotion Board developed and executed engaging content, including cross-channel advertisements and broadcast commercials.

The Magellan Awards acknowledge the work of professionals involved in the travel industry and receive entries from around the globe. According to Travel Weekly, the Magellan program honors a broad range of industry segments including hotels and resorts, travel destinations and tour operators.

This year's awards for Atlantis ® Paradise Island, Bahamas include:
  • "Always Amazing Omnibus" TV SpotDestination Marketing - TV CommercialGold Winner
  • "Always Amazing Omnibus" Web SpotDestination Marketing - Web Marketing/AdvertisingSilver Winner

This year's awards for Nassau Paradise Island Promotion Board include:
  • "2016 Better" TV SpotDestination Marketing - TV CommercialGold Winner
  • "2016 Better" Web SpotDestination Marketing - Web Marketing/AdvertisingSilver Winner
  • "It's Better in the Bahamas"Destination Marketing - Advertising/Marketing CampaignSilver Winner
  • "Top 10 Reasons" ShowDestination Marketing Promotional VideoSilver Winner

"We are honored to receive Travel Weekly's prestigious awards for our work with our industry-leading clients to create truly impactful campaigns," said Gary Turchin, Executive Vice President of GoConvergence. "This recognition reinforces our commitment to delivering authentic ideas and campaigns that engage the consumer and generate results, and we are extraordinarily proud of the GOCO team."

To view this year's award-winning work, please visit http://www.thegoco.com/case-studies/magellan-awards-2016/.

This was the second straight year that GoConvergence received top honors at the Travel Weekly Magellan Awards. Last year, GoConvergence was a recipient of two Gold and five Silver awards for their work on the "Atlantis Rises" and Nassau Paradise Island Promotion Board's 2015 "Better" campaigns.

The awards are judged and overseen by a panel of top travel professionals and the most accomplished leaders in the travel industry.

If you liked this article you might like

How Tech Trumps Inflation; It's a Bad Time to Be a Unicorn: Jim Cramer's Best Blogs

Apple Signs Up for Subscription-Based Model

Apple Signs Up for Subscription-Based Model

Finding the Pivot Points in Mergers

Finding the Pivot Points in Mergers

AOL Boosts Its Ad Tech Stature with Millennial Media Buy