In an interview with television news magazine 60 Minutes, President-elect Donald Trump acknowledged the role that social media played in his election victory.
But many people have criticized that role, and thee companies are taking that criticism seriously.
"I think that social media has more power than the money they spent, and I think maybe to a certain extent, I proved that," he said.
Nearly two-thirds of American adults (65%) were using social-networking sites as of last year, up from just 7% in 2005, according to Pew Research Center.
And more ominously, 62% of U.S. adults rely on social media for news, according to new research from Pew Research Center.
But because of the plethora of sources, many Americans find it difficult to tell fake and genuine news apart, confusing trending hashtags and viral videos with legitimate sources of information.
During the long election campaign, social-media played a big role.
On Election Day alone, there were as many as 115 million people on Facebook across the world, creating 716 million comments, likes, posts and shares related to the U.S. election. Twitter, too, saw more than 75 million tweets.
But following the results of the presidential election, Alphabet's Google (GOOGL) , Facebook and Twitter drew immense criticism. Many blamed Trump's victory, in part, on the the inaccurate information being circulated on social media that may have swayed voters.
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