BURLINGTON, Vt., Nov. 15, 2016 /PRNewswire/ -- Dealer.com, a Cox Automotive brand, has been recognized by Microsoft with Elite status as part of the company's expansion of its Bing Partner Program. The status signifies Dealer.com as one of a select group of top performing partners to act as trusted advisors to its growing customer base for search advertising opportunities within the Bing Network.
As an Elite Partner to Bing Ads—the second largest search engine in the U.S.—Dealer.com will receive exclusive access to training, marketing and technology development, to enhance the expertise and service provided to dealer groups, OEMS, retailers and agencies. "Being recognized by Bing as an Elite member in its Partner Program represents the increased investment Dealer.com continues to put into our paid search offering, and the success our clients have had through the Bing platform," said Chris Smith, VP Advertising Sales, Dealer.com. "At Dealer.com, our top priority is to ensure customers are always maximizing their digital marketing campaign return-on-investment. Our trusted partnership with Bing will continue to add immense benefit to our ultimate goal of attracting and engaging car buyers to improve sales for our clients every day." "Dealer.com has demonstrated its place as a key partner to Bing Ads, and earned their participation as an Elite Partner. By bringing together Dealer.com's service, training and expertise with Bing's extensive search engine and advertising products, our mutual customers will be set up to achieve better results," said Kelly Thomas Nojaim, VP of Partner Development, Microsoft. Dealer.com Paid Search is one of the most awarded and trusted paid search technologies in automotive retail. As a part of Dealer.com Advertising, Paid Search provides automated delivery of vehicle-specific content to differentiate dealers and capture demand for their specific inventory. Dealer.com's Seamless Website platform and Managed Services solutions round out the Dealer.com digital marketing product offering, which are built to powerfully connect with other integral automotive solutions including Inventory, CRM, and Sales and F&I.