STATE COLLEGE, Pa., Nov. 15, 2016 /PRNewswire/ -- AccuWeather, the global leader in weather information and digital media, has strengthened its mission of saving lives, protecting property, and helping people prosper, with the launch of AccuWeather Ready - a new year-round weather preparedness program that focuses on keeping people safe and informed.
In addition to 24/7 weather information and updates with Superior Accuracy™ on the AccuWeather Network, AccuWeather.com, and award-winning AccuWeather mobile apps, the AccuWeather Ready program features new weather preparedness tools including in-app push notifications, personalized weather preparedness plans, tailored emergency kits with detailed shopping lists, educational weather news and videos, an easy-to-use toolkit with actionable safety tips, and more, making AccuWeather the go-to resource that people rely on for winter and year-round weather safety. "With the most accurate, detailed, and actionable weather information by exact GPS location, AccuWeather is uniquely able to hyper-localize the weather and provide the best preparedness focus that saves lives," said Barry Lee Myers, Chief Executive Officer at AccuWeather. "With the most accurate weather forecasts and warnings in the world, plus new AccuWeather Ready tools full of helpful tips and resources, guidelines on how to stay safe, and critical life-saving weather information, we give people everything they need to be ready for severe weather." The most trusted weather brand worldwide, AccuWeather delivers breaking weather news and life-saving information people need with Superior Accuracy. AccuWeather Ready takes this commitment even further to educate, inform, and arm people with new weather preparedness updates and tools when it matters the most, personalizing the weather so people can improve their lives. With AccuWeather Ready, consumers will be prepared for the most significant weather events ahead including winter storms, hurricanes, tornadoes, flooding, summer heat, and more.