BOULDER, Colo., Nov. 15, 2016 /PRNewswire/ -- Sterling-Rice Group (SRG), a Boulder-based brand consultancy and creative agency, today announced its inclusion on both Outside and Ad Age magazines' annual "Best Places to Work" lists. This is the sixth consecutive year that SRG has been recognized as an outstanding employer by Outside, and the first time the firm has been included on Ad Age's list. SRG earned both honors thanks to its progressive culture and industry-leading benefits, which include flexible polices to foster work-life balance, a wide variety of company-supported recreation opportunities, and generous healthcare benefits. Last year, SRG opened "Relaxation Row," a space for employees to decompress, featuring a dedicated nap room, meditation room, massage room, and mothers' room. On-site yoga, meditation, massage, and acupuncture sessions are available during the workday on a weekly basis, and the firm provides milk delivery service for traveling mothers. "We remain deeply honored for our continued recognition as one of the top workplaces in the U.S. because it takes the efforts of each SRG team member, each year, to earn such distinctions," said Walt Freese, CEO of SRG. "It is impossible to oversell the passion, energy, and competence of the SRG team, and I couldn't be more grateful to work with such extraordinary individuals." SRG also highly values professional development and is committed to providing its people with rewarding career paths. The firm doubled its professional training and development budget in 2016 in response to employee feedback. Each year, Outside magazine recognizes the top 100 U.S. companies that are eco conscious, prioritize giving back to the community, and help their employees strike a balance between work and play. Ad Age's annual Best Places to Work list scores the country's top 50 firms by factors including compensation, benefits packages, and hiring practices, as well as work-life balance. Special perks, diversity, and career development opportunities were also considered. In addition to employee benefits, SRG invests significantly in its community. Each year, the firm donates 10% of its operating income to local nonprofit organizations. Additionally, SRG offers a matching contribution program for employee donations and sponsors numerous pro bono activities with local charitable organizations.