PITTSBURGH, Nov. 14, 2016 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S.-based, full-line omni-channel sporting goods retailer, will celebrate the Grand Opening of its 32 nd store in Texas and 677 th store nationwide at Sunland Plaza in West El Paso, Texas (801 Sunland Park Drive) starting on December 2.
The West El Paso location will be one of the first former The Sports Authority stores to be converted into a DICK'S Sporting Goods store. DICK'S three-day Grand Opening celebration will run through Sunday, December 4. The store will open at 8:00 a.m. on Friday and Saturday and 9:00 a.m. on Sunday. On Friday, the first 100 people in line will receive a free adidas Go-To Performance T-Shirt. Adults who are in line at 7:45 a.m. on Friday will get a chance to open the DICK'S Sporting Goods Gift Locker. ‡‡ Former Dallas safety Darren Woodson** will make an in-store appearance from 12:00 p.m. to 2:00 p.m. Saturday. Saturday and Sunday giveaways include a free Mystery Gift Card for the first 100 adults in line. Adults who are in line at 7:45 a.m. on Saturday and 8:45 a.m. on Sunday will also get a chance to open the DICK'S Sporting Goods Gift Locker. ‡‡ "We're pleased to be opening our newest DICK'S Sporting Goods in West El Paso, which will enable us to better serve the needs of athletes and passionate sports fans in the community," said Lauren Hobart, Executive Vice President & Chief Marketing Officer, DICK'S Sporting Goods. "As a passionate sports and outdoor brand, we strive for relentless improvement and look forward to welcoming our loyal customers to our new store." The new location will feature Nike and Under Armour shops, athletic and outdoor apparel and footwear and the latest gear for team sports, fitness, camping, hunting and fishing. More than 40 in-store services by DICK'S certified PROS in sports and outdoor specialties such as bike, golf and fishing will also be available.