Public health initiative kicks off with special guest, Ben McKendry from the Vancouver Whitecaps FC to demonstrate the value of cross-sector collaboration to build healthy communitiesVANCOUVER, Nov. 14, 2016 /CNW/ - Today, municipal, business, academic and healthcare leaders from the City of Vancouver, the Canadian Diabetes Association, Simon Fraser University, Vancouver Coastal Health and Novo Nordisk Canada Inc. launched Cities Changing Diabetes in Vancouver to help tackle urban diabetes. Physical environment, and how people live, work, exercise, eat and sleep impacts health. Around the world and here in Canada, cities like Vancouver are on the front-line of the urban diabetes epidemic. Approximately 60,000 people in Vancouver currently live with diabetes, while only 46,000 have been diagnosed. Today, approximately 120,000 people in Vancouver are at risk of developing diabetes in their lifetime. 1 Diabetes prevalence rates vary by neighbourhood. In Vancouver City Centre, diabetes incidence is around 5.64 per cent, and 5.23 per cent in Vancouver's Westside, whereas there are more people dealing with diabetes in the Downtown Eastside at 7.85 per cent and Midtown at 7.4 per cent. The highest rates appear in South Vancouver at 10.07 per cent. 1 As the number of people living with diabetes in Vancouver continues to rise —along with associated healthcare expenses —a number of partners have come together to educate people on diabetes risks and to fight urban diabetes by (1) understanding and mapping the prevalence of diabetes in Vancouver and the neighbourhoods most at risk, (2) sharing information among cities, and (3) implementing plans of action with local communities using a complex adaptive systems approach.