Boingo Wins Cynopsis Digital Award For 'Outstanding Team Of The Year'

LOS ANGELES, Nov. 14, 2016 (GLOBE NEWSWIRE) -- Boingo Wireless (NASDAQ:WIFI), the leading DAS and Wi-Fi provider that serves consumers, carriers and advertisers worldwide, today announced that Cynopsis Digital has named Boingo Media as the "Outstanding Team of the Year" in the 2016 Model D Awards. The Boingo Media Platform was also recognized in the awards, receiving honorable mention for "Best Digital Video Ad Platform."

The Model D Awards highlight the most outstanding advertising and marketing campaign initiatives, technology and extraordinary video content in the highly competitive and ever-changing digital landscape. The Boingo Media team took home two top honors for helping brands capture 100 percent share of voice and guaranteed engagement through its proprietary Wi-Fi advertising network.

"While the competition was fierce in this year's Model D Awards, the Boingo Media team stood out for their big-picture thinking, innovation and impressive campaign results," said Cynopsis Publisher Roberta Caploe.

"Boingo Media enables brands to connect with consumers on-the-go by sponsoring the number one most requested amenity—free Wi-Fi," said Boingo Chief Marketing Officer, Dawn Callahan. "Brands who sponsor free Wi-Fi not only get guaranteed engagement and 100 percent share of voice, they also benefit from the positive 'halo effect' that comes from giving consumers the Wi-Fi they crave."

Leading brands like HBO, Bank of America, Verizon, L'Oréal, American Airlines, Netflix, Samsung and Amazon have leveraged Boingo Media to reach a contextually relevant audience—people who want to connect online. A true value-add to every ad buy, the platform has been recognized for complementing brands' digital and OOH strategies at airports and other large venues.

"To have Boingo Media named 'Outstanding Team of the Year' is a testament to the hard work, smart thinking, and commitment to our clients that we showcase day in and day out," said Boingo Vice President of Global Media Jon Landa. "It is an honor to be recognized by our peers and colleagues, and we are extremely proud to be a winner of a Cynopsis Model D Award."

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