NEW ORLEANS, Nov. 11, 2016 /PRNewswire/ -- 365 Connect, a leading provider of award-winning marketing, leasing and resident technology platforms for the multifamily housing industry, announced today its participation at the National Multifamily Housing Council's OPTECH Conference and Exposition (NMHC OPTECH). The conference takes place from November 14 - November 16, 2016 in Dallas, Texas. Logo - http://photos.prnewswire.com/prnh/20161111/438330LOGO Providing technology solutions to multifamily housing communities across the nation, 365 Connect will demonstrate its innovative resident lifecycle platform during the event. The 365 ConnectPlatform resolves issues every multifamily community faces: whether it's marketing, leasing, or delivering services to residents. The platform reduces marketing spend, optimizes lead flow, simplifies onboarding experiences and delivers multi-channel communication tools. 365 Connect Founder and CEO, Kerry W. Kirby, stated, "The NMHC OPTECH Conference hosts the largest gathering of technology professionals in the multifamily housing industry to discuss the latest innovations. With our focus on connecting both future and existing residents with where they live, this event is by far one of the most important conferences for us to attend each year; as we engage, learn and evolve our platform from interacting with our industry peers." The NMHC OPTECH Conference offers an unparalleled educational and networking environment with exclusive peer-to-peer roundtables and workshops; along with cutting-edge content and notable speakers. NMHC OPTECH is the premier destination for learning what's next in multifamily. Open to NMHC members and non-members alike, OPTECH provides a forum for senior practice leaders from a wide variety of disciplines to collaborate on strategic action, incubate new ideas and elevate the industry across all areas of business operations and technology.