DUBLIN, Nov 11, 2016 /PRNewswire/ -- Research and Markets has announced the addition of the "US Market Overview for Hearing Aids and Audiology Devices 2017 - MedView" report to their offering.
The traditional hearing aid market in this report is analyzed at both a manufacturer level, as well as at a retail level. The manufacturer hearing aid market segment represents the revenue generated from manufacturers selling their hearing aids to retailers. The retail hearing aid market segment represents the revenue generated from retailers selling hearing aids to end users. This approach was taken in order to do a comparison of the market revenue of the manufacturers of the hearing aid devices versus the retail hearing aid sales. In most states, the right to sell hearing aids is limited to audiologists and hearing instrument specialists. Audiologists require several years of schooling and, in most states, hearing instrument specialists are required to take a two year course in hearing loss diagnosis and hearing aid fitting before they are certified to sell. These requirements limit the number and growth rate of points of sale, in turn limiting the overall growth potential of the hearing aid market. Any measures to broaden distribution channels in a way that do not alienate audiologists and independent hearing instrument specialists will enhance hearing aid sales. One major driver is the aging population. As a person ages, the rate occurrence of hearing impairment increases.