LONDON and OSLO, Norway and NEW YORK, Nov. 10, 2016 /PRNewswire/ -- To celebrate twenty years of innovation in Market Research, Confirmit today announced it has expanded its recognition program to include an award honoring young, innovative Market Researchers, who represent the future of this ever-evolving industry. The Young Market Researcher Awards program will highlight and reward the work of twenty Market Researchers who are in their twenties and already helping to grow and evolve how Market Researchers analyze data and provide valuable insight.
Coming on the heels of the launch of the Insight 2036 survey, a questionnaire aimed at looking into the future of Market Research, the Young Market Researcher Awards program will assist in Confirmit's efforts to drive evolution, promote innovation and generate widespread discussion across the market research community. "In order to predict what's next for the Voice of the Customer, Voice of the Employee and Market Research, we must listen to those spearheading technology adoption and evolution," said Henning Hansen, President and CEO, Confirmit. "The winners of the Young Market Researcher Awards program will embody the future of the industry and offer insight into where it is headed and who will be leading it. We're pleased to celebrate Confirmit's twenty-year anniversary by honoring the expertise, passions and talents of these young innovators." Applications for the Young Market Researcher Awards are now being accepted. Entrants must be in their twenties and employed in a Market Research role. Full eligibility criteria are available from Confirmit. Submissions will be evaluated by a judging panel of experts, made up of both Confirmit team members and industry practitioners. Notable members of the panel include Bob Lederer, CEO of RFL Communications, Jon Puleston, Vice President of Innovation at Lightspeed, and Szymon Duniec, Managing Director at Orima Research and former President of AMSRS. Confirmit's MR experts, Wale Omiyale and Leslie Albright will also form part of the judging team with additional judges to be confirmed. Lightspeed's Puleston said he is eager to recognize the young innovators driving transformation in the sector: "Market Research has evolved dramatically from the industry it was when it first emerged. Trying to forecast the next twenty years starts with tapping the brains of the next generation of leaders, the digital natives, and those at the forefront of consumer trends and motivations. It is there that we will unearth how the industry is truly evolving, and how companies can keep up with the pace. I'm thrilled to be a part of this initiative."