SEATTLE, Nov. 10, 2016 /PRNewswire/ -- Point It, a Seattle-based digital marketing agency, is celebrating alongside local insurance icon, PEMCO Insurance, on the heels of winning a Puget Sound American Marketing Association (PSAMA) Pulse Award for Best Integrated Marketing Campaign - General Market B2C. The agency and its client partner were recognized for their collaboration that optimized and grew PEMCO's evergreen marketing efforts across digital marketing channels. The PSAMA Pulse Awards highlight the region's best marketing strategies, creativity, and results. This award recognizes those marketers who best understood the pulse of their audience, and truly embraced the marketplace and its needs. "We like what Point It stands for," said Rod Brooks, VP & CMO at PEMCO Insurance. "When you have two local companies who believe deeply in cultivating a reputation for excellence and are committed to building relationships that will help clients grow, it's a great fit. We know that Point It will look out for our interests, and help us to effectively challenge the status quo; it's a true partnership." These top honors come on the heels of Point It winning Best Large Pay-Per-Click (PPC) Agency and Best Use of Search in the "Retail" category by the US Search Awards as well as a Landy Award for Best B2C Search Engine Marketing (SEM) Initiative in the "Enterprise" category. This is the second year that Point It has been recognized by PSAMA with a Pulse Award. The PSAMA Pulse Award was given for outstanding results thanks to the work of Point It experts and PEMCO's top notch leadership. The two companies worked closely together to create a marketing strategy that transcended platforms and took a broader view of the market at large. The collaboration resulted in a 248% increase in leads generated year over year.