ISTANBUL, November 9, 2016 /PRNewswire/ -- TurkTelekom is the firstin the worldoffering the personalizationofcarriernameon mobile phonesTurkTelekom has recentlylaunchedatechnological breakthroughservicefor the first timein the world,calledAvatar. The serviceenablesthesubscribers ofTurk Telekom'snewly launched youth brand,Selfy,tocustomize thecarrier nameon their mobile phone display with thenew innovative serviceAvatar.Subscriberscanwrite their names or their best quotesup to 15 charactersinstead ofthe carrier name. Avatar service, fully developed at Turk Telekom's R&D Center inIstanbul, has been drawing great attention in Turkey since its launch.More than 500,000 Avatar changerequestswere received in a month. As Turkey's leading communication and entertainment technologies company, Turk Telekom offers a wide range of benefits to the youth with its new youth brand Selfy and opens the doors to a world of advantages. Selfy subscribers are the first customers in the world, who can customize the carrier name on their mobile phone display according to their preferences. Selfy's young customers aged 25 and below can also choose their own packages and campaigns in line with their communication and entertainment needs. (Logo: http://photos.prnewswire.com/prnh/20161108/437044LOGO ) (Photo: http://photos.prnewswire.com/prnh/20161108/437043 ) TurkTelekom Chief Consumer Marketing Officer Hakan Dursun said, "The first surprise of Selfy is the Avatar Service, which is launched for the first time in the world. Thanks to our innovative service - Avatar, our young customers are enjoying the opportunity to write whatever they want - up to 15 characters - instead of the carrier name on their mobile phone screens. Turk Telekom's young subscribers have liked Avatar so much and we received more than 500,000 Avatar change request in a month." The firstpersonalization of carrier name service in the world Avatar is different than other similar services as it is a fully SIM Card based service and it doesn't have any detrimental effect on mobile phones. It is also compatible with all GSM devices and advantageous with its high speed processing through SMS. Avatar is also more secure than other similar services. It never requires any permission to access the operating system of devices. All Turk Telekom customers aged 25 and below can subscribe to Selfy free of charge by sending an SMS to 4545 writing "SELFY".