- Quantum offers unintrusive native advertising solutions for desktop, mobile and video applications,
- Admoove delivers advertising with immediately noticeable consumer benefits thanks to ultra-precise geotargeting with a margin of error between 10 and 100 meters,
- AdPulse boosts user engagement with brands by harnessing full-screen opt-in advertisements, as well as brand content and opt-in email solutions.
PARIS, France, Nov. 08, 2016 (GLOBE NEWSWIRE) -- HI MEDIA TO BECOME ADUX AdUX, to successfully combine effective Advertising (Ad) and respect for the User Experience (UX) A new trade name and assertion of positioning to address online advertising challenges In response to Internet users' increasing hostility to what they consider to be intrusive forms of advertising, coupled with the rise in use of ad blockers, the digital media and marketing market has begun seeking ways to improve the user experience (UX).Since 2014, HiMedia has worked to embody a vision that puts the emphasis on an enhanced user experience, gradually building technology and advertising products that address this highly important issue. The Group has now fully revamped its offering and reorganised its activities around three platforms, each providing a complementary response to the issues of "digital Advertising" and "User eXperience":