This article originally appeared on Real Money on Nov. 7, 2016.
As Alphabet (GOOGL) makes a serious foray into the high-end smartphone market, Samsung's Note 7 debacle has proven to be quite the welcoming gift.
If a new report is on the mark, Samsung might be giving Alphabet's Google a little more time than expected to enjoy its gift, and also playing to the search giant's strengths when it launches its next high-end phone.
Sources tell The Wall Street Journal Samsung won't unveil its Galaxy S8 phone at the Mobile World Congress trade show running from Feb. 27 to March 2, after having launched prior Galaxy S models at the event. One source adds the S8's unveiling might not happen until April.
WSJ also reports Samsung wants to differentiate the S8 through new artificial intelligence/voice assistant services that can be accessed through a dedicated button on the phone's side edge. Samsung has long bundled its S Voice assistant service with its phones, but the service has become an afterthought in a space where Apple's (AAPL) Siri, Microsoft's (MSFT) Cortana, Amazon's (AMZN) Alexa and Google's Assistant (an outgrowth of the Google Now service) have the spotlight.
Samsung's new service will leverage technology obtained from startup Viv Labs, which was founded by Siri's creators and just recently acquired by the electronics giant. Viv attempts to stand out from rivals in part through a feature known as dynamic program generation, which lets an AI system create its own code (based on what it has learned from past interactions) to handle tasks and commands it wasn't originally programmed to do.