SALT LAKE CITY, Nov. 8, 2016 /PRNewswire/ -- Axis41, a digital marketing agency based in Salt Lake City, today announced that it is participating in the 2016 Analytics Summit. Participants in this virtual summit include industry leaders in the advancing web and mobile app analytics space. Danielle Ackles, Axis41's Director of Analytics, and Scott Cannon, Axis41's Lead Analytics Developer, were selected to participate in the event by ObservePoint based on their influence in digital marketing and analytics leadership.
Danielle and Scott will be presenting at the virtual summit on the topic, "Why You Need to Invest in the Discovery Phase of Analytics." Attendees can register and attend the event via the virtual event portal at www.observepoint.com/analyticssummit/. "We are very excited to be joined by organizations and thought leaders of such caliber," said ObservePoint CEO, Rob Seolas. "These influencers advance the analytics marketplace of ideas by sharing actionable, research-based, relevant points-of-view and best practices. This event will bring together a wide range of experts who share a singular, maniacal focus of achieving mastery of data governance and pioneering new ideas and solutions in the digital analytics space." The event, which is expected to touch and inspire over 5,000 of the industry's top leaders and professionals, will be held online and virtually on November 17, 2016, from 11:30 a.m. until 5:00 p.m ET and will include over 25 speakers discussing digital marketing and web analytics. Registration is free. About Axis41 Axis41 offers a strategic blend of creative content and the most relevant technology to ensure that every facet of your digital presence is driving personalized brand relationships with your audience. Our fully-integrated creative and technical teams work together to create, deploy, and optimize marketing content that inspires and strengthens profitable consumer-brand relationships. Axis41 has worked with industry-leading clients such as Adobe, Stanford University, Booz Allen Hamilton, Universal Studios Hollywood, Zions Bank, Backcountry.com, Ciena Corporation, 1-800 CONTACTS, and Iron Mountain. Contact: Jon BaddleyInfo@Axis41.com(801) 303-6300 Logo - http://photos.prnewswire.com/prnh/20160222/335737LOGO