Citrix today announced that it has been named as a leader in the IDC MarketScape: Worldwide Virtual Client Computing Software 2016 Vendor Assessment (IDC #US40700016, November 2016). The IDC MarketScape highlighted Citrix investment in its core product lines (specifically XenApp and XenDesktop), along with a re-energized partnership with Microsoft, and its commitment to the public cloud as key factors its placement of Citrix as a market leader in the report. According to competitors and references cited in the report, "Citrix continues to be the benchmark that everyone compares other offerings with." The report also noted "the leadership of new CEO Kirill Tatarinov and a new cloud-first mentality," that has "reinvigorated and refocused" Citrix on "delivering customer value." "Citrix has been investing in secure app delivery and VDI innovation, and that commitment has been rewarded this year," said Calvin Hsu, vice president of product marketing for Windows App Delivery, Citrix. "Our customers now benefit from a continuous stream of new features, updates and management capabilities and our renewed partnership with Microsoft that are making our products easier to deploy, manage and use." Follow Citrix
About IDC MarketScape IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT (information and communications technology) suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor's position within a given market. IDC MarketScape provides a clear framework in which the product and service offerings, capabilities and strategies, and current and future market success factors of IT and telecommunications vendors can be meaningfully compared. The framework also provides technology buyers with a 360 degree assessment of the strengths and weaknesses of current and prospective vendors.