Clearly, the outcome of the U.S. presidential election is weighing on the mind of Starbucks (SBUX) CEO Howard Schultz while sipping on a cup of Sumatra.
"I woke up this morning feeling a bit anxious about Tuesday's election. Regardless of the outcome, our nation will feel divided. Many Americans have allowed the vitriolic nature of the presidential campaign to ignite our differences and strip away our civility and dignity. In the process, we've lost faith in what we all know has always been true, the promise of America," pontificated Schultz in a blog post to employees on Sunday afternoon. Schultz went on to rail about the often bombastic cable news networks and the overall divisive tone of the election, and urged employees to rise above up the insanity.
"Let's each embrace the universal virtues of respect and dignity, refusing to allow the hatred on cable news, the ugliness of our politics, and the lack of political role models for our kids to define us and to dictate how we treat each other," Schultz said.
The latest commentary comes mere days after Schultz warned on the global impact of presidential election.
"I would label this time as one with a high degree of uncertainty--domestically driven--but it has affected the rest of the world. Where we have visited, we have never witnessed such concern as a result of the (U.S. presidential) election," Schultz told analysts on a conference call Thursday.
Schultz, who endorsed presidential hopeful Hillary Clinton in September, added, "It's very hard to cut through the noise and get our message to the consumer."
The noise emanating from the contentious battle for the U.S. presidency--whether on the 24/7 cable news networks Schultz references or on social media--appeared to take its toll on how consumers globally interacted with Starbucks in its most recent quarter. It also looks as if election outcome uncertainty was a factor in Starbucks offering mixed guidance for the first half of its new fiscal year.