CLEVELAND, Nov. 3, 2016 /PRNewswire/ -- The food market was the leading outlet for natural flavors and fragrances in 2015, accounting for nearly 34 percent of total demand at $760 million. Many variables affect the food industry and, in turn, demand for natural flavor blends, essential oils and natural extracts, and natural aroma chemicals. Demographics pertaining to age and ethnicity, as well as health and wellness trends, play an important role in shaping food preferences that affect flavor demand. These and other trends are presented in Natural Flavors & Fragrances, a new study from The Freedonia Group, a Cleveland-based industry research firm.
The study is available here http://www.freedoniagroup.com/industry-study/3476/natural-flavors-fragrances.htmFlavor demand in the food market is forecast to advance 4.8 percent per year through 2020. Consumer preferences have a significant impact on the outlook for this market. Additionally, consumer attention to healthy eating, reinforced by the release of the 2015-2020 Dietary Guidelines for Americans by the USDA and the US Department of Health and Human Services, will continue to stimulate the development of more nutrient-rich, lower calorie foods. "Demand for natural flavors that can compensate for reduced sodium, sugar, and fat in foods will continue to be strong," states analyst Christine O'Keefe.