AUSTIN, Texas, Nov. 3, 2016 /PRNewswire/ --Organiponic, Inc., a company that designs and markets hydroponic systems that allow for easy at-home growing of fresh lettuce, greens and herbs, announces the launch of their equity crowdfunding campaign on StartEngine. Photo - http://photos.prnewswire.com/prnh/20161102/435632Logo - http://photos.prnewswire.com/prnh/20161102/435631LOGO The launch introduces three new compact designs for consumers that are both convenient and cost effective, allowing for approx. 75% saving on fresh quality produce. Each soilless system takes up approximately 2-3 square feet of space and can grow 12-24 plants, free of pesticides. The Organiponic systems are supported by the Organiponic app for iOS and Android, which offers customized subscription-based grow kits that allow for easy and cost-effective year-round gardening of herbs and produce. Hydroponic growing is a soilless method that use nutrient-rich solutions for direct penetration into the plant roots, eliminating the use of herbicides and pesticides, while producing up to 10 times the amount of produce as traditional farming. "Organic is one of the fastest growing sector of the U.S. food industry," said Organiponic Founder and CEO Andrew Dewey. "We offer a sustainable and affordable solution to meet this growing demand, allowing consumers to grow ready-to-eat produce from the comforts of their kitchen." In 2015, the booming U.S. organic industry saw its largest dollar gain ever with $43.3 billion in total product sales, up a robust 11 percent from 2014 and far outperforming the overall food market's growth rate of 3 percent.