NEW YORK (TheStreet) -- Apple (AAPL) stock posted its fifth-straight day of declines on Tuesday and was only slightly higher in early afternoon trading on Wednesday, but this still may not be a great buying opportunity, Money Map Press Chief Investment Strategist Keith Fitz-Gerald said on Fox Business' "Varney & Company" this morning.
"Is this a buying opportunity?" Fox Business' Stuart Varney asked.
"Normally I would've said yes, and I've been an Apple supporter for a long time. But I am totally underwhelmed by their latest device," Fitz-Gerald answered.
Apple and Microsoft (MSFT) both unveiled new computers last week, but Microsoft's computer has received better praise from the Washington Post and MarketWatch.
The Washington Post published an article titled "How Apple lost last week to Microsoft" and MarketWatch ran an article titled "Apple demolished by Microsoft at their respective PC events."
"I think Microsoft has out-Appled Apple lately," Fitz-Gerald noted, saying that Micrsoft has shown more innovation than Apple.
This lack of creativity in new product releases from Apple gives Fitz-Gerald "pause" when it comes to buying the stock, he said. "So I'm very concerned about this because the ecosphere may not be enough if Apple can't innovate," he added.
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Separately, TheStreet Ratings objectively rated this stock according to its "risk-adjusted" total return prospect over a 12-month investment horizon. Not based on the news in any given day, the rating may differ from Jim Cramer's view or that of this articles's author.
TheStreet Ratings team rates Apple as a Buy with a ratings score of A. This is based on the convergence of positive investment measures, which should help this stock outperform the majority of stocks that the team rates.
You can view the full analysis from the report here: AAPLAAPL data by YCharts