NEW YORK, Nov. 1, 2016 /PRNewswire/ -- Today Epicurious launches "Epicurious Recipes & Food Videos," a new app for iPhone and iPad that includes original video for the first time ever, putting more than a thousand food videos directly at your fingertips.
"We believe that the future of recipes is video," says Eric Gillin, executive director of Epicurious and head of product for the Food Innovation Group . "When you open Facebook, when you open Instagram, more people are learning to cook and getting inspiration for their next meal from food videos than before." The new Epicurious app will launch with 90 brand-new recipe videos and ten new series, including "Three-Ingredient Thanksgiving," delicious and simple holiday recipes that can be created using just three ingredients, like an orange-sage turkey or a caramel apple tart. The app also contains cooking tips, recipe collections, and holiday menus for the first time ever, along with more than 35,000 tested recipes that users already know and love. Updated each morning with videos, recipes, and expertise from the editors of Epicurious.com, the new app is more than a utility—it's a daily destination for home cooks. "We challenged ourselves to come up with a whole new way of thinking about food content," says Epicurious editor David Tamarkin. "Our goal is to give readers what they want, when they need it—from the grocery aisle to the kitchen counter. The new app lets us do that better." Epicurious's innovative suite of features has been modernized to take full advantage of iOS and perform incredibly fast on mobile devices. The home screen and recipe search have been redesigned to highlight Epicurious's eye-catching original photography, while the highly popular recipe box and shopping list functionality are even easier for hardcore cooks to use.