In addition, TubeMogul is amending its Non-Human Traffic Credit Program to include display and native ad formats. First launched in February for video ads, the initiative automatically refunds platform clients for traffic identified as fraudulent by White Ops. The new policy is effective October 1 st, 2016."Advertisers can now reach their audience in less intrusive ways but still leverage the automation of TubeMogul's software," says Boaz Ram, Director of Product at TubeMogul. "We're proud to offer native in a way that delivers the transparency, targeting and measurability clients expect from TubeMogul." For more information about TubeMogul's cross-channel advertising solution, please visit: https://www.tubemogul.com/cross-channel-advertising/ About TubeMogulTubeMogul (NASDAQ:TUBE) is a leader in software for brand advertising. By reducing complexity, improving transparency and leveraging real-time data, our platform enables advertisers to gain greater control of their global advertising spend and achieve their brand advertising objectives. TubeMogul was incorporated in 2007 and is headquartered in Emeryville, California and has offices in several other locations in the U.S. and internationally, including in Chengdu, Kyiv, London, Paris, Sao Paulo, Shanghai, Singapore, Sydney and Tokyo. TubeMogul and the TubeMogul logo are trademarks or registered trademarks of TubeMogul, Inc. in the United States and other countries.
Press Contact:David BurchPress@TubeMogul.com1 (510) 653-0501