Immersion Corp. (NASDAQ:IMMR), the leading developer and licensor of touch feedback technology, today announced TouchSense® SDK for Mobile Apps, a new haptic solution that unifies the functionality from the TouchSense® SDK for Mobile Games and TouchSense® SDK for Mobile Video into one easy-to-use SDK for Android app developers.

The combined cross-platform solution will enable developers to differentiate themselves among their competitors by delivering engaging and impactful mobile experiences for their users, which will keep those users coming back for more.

"A growing community of Android game and app developers have embraced haptics as a way to create exciting mobile content," said Todd Whitaker, VP of Marketing from Immersion. "By consolidating our functionality into a single SDK, we can streamline the mobile app development process and reduce the amount of maintenance overhead while supplying the maximum benefit for our developer community."

This new solution aims to address the pain points of Android developers in distributing high-quality haptic-enabled content to their end users. The new SDK offers a decreased footprint of 300K and flexible integration options with multiple APIs, including a Unity plug-in. Additionally, Immersion is providing 30 pre-designed effects that developers can add to their applications immediately, as well as a variety of sample applications and documentation to help them quickly integrate and transition from any of Immersion's recent SDK solutions and get to market quickly.

To learn more about the new TouchSense SDK for Mobile Apps, visit

About Immersion

Immersion Corporation (NASDAQ: IMMR) is the leading innovator of touch feedback technology, also known as haptics. The company provides technology solutions for creating immersive and realistic experiences that enhance digital interactions by engaging users' sense of touch. With more than 2,200 issued or pending patents, Immersion's technology has been adopted in more than 3 billion digital devices, and provides haptics in mobile, automotive, advertising, gaming, medical and consumer electronics products. Immersion is headquartered in San Jose, California with offices worldwide. Learn more at

Forward-looking Statements

This press release contains "forward-looking statements" that involve risks and uncertainties, as well as assumptions that, if they never materialize or prove incorrect, could cause the results of Immersion Corporation and its consolidated subsidiaries to differ materially from those expressed or implied by such forward-looking statements.

All statements, other than the statements of historical fact, are statements that may be deemed forward-looking statements, including, but not limited to, statements regarding the benefits and capabilities of the TouchSense SDK for Mobile Apps, including the ability for app developers to differentiate from competitors, increase user retention, streamline mobile app development, and reduce the amount of maintenance overhead.

Immersion's actual results might differ materially from those stated or implied by such forward-looking statements due to risks and uncertainties associated with Immersion's business, which include, but are not limited to, unanticipated difficulties and challenges encountered in product development efforts (including with respect to TouchSense technology) by Immersion and its licensees; unanticipated difficulties and challenges encountered in implementation efforts by Immersion's licensees; adverse outcomes in any future intellectual property-related litigation and the costs related thereto; the effects of the current macroeconomic climate; delay in or failure to achieve commercial demand for Immersion's products or third-party products incorporating Immersion's technologies; and a delay in or failure to achieve the acceptance of touch feedback as a critical user experience. Many of these risks and uncertainties are beyond the control of Immersion.

For a more detailed discussion of these factors, and other factors that could cause actual results to vary materially, interested parties should review the risk factors listed in Immersion's most current Form 10-K and Form 10-Q, both of which are on file with the U.S. Securities and Exchange Commission. The forward-looking statements in this press release reflect Immersion's beliefs and predictions as of the date of this release. Immersion disclaims any obligation to update these forward-looking statements as a result of financial, business, or any other developments occurring after the date of this release.

The use of the word "partner" in this press release does not mean a legal partner.

Immersion, the Immersion logo and TouchSense are trademarks of Immersion Corporation in the United States and other countries. All other trademarks are the property of their respective owners.

(IMMR - C)

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