"Agencies and their clients want to know their brand video spend is reaching receptive audiences at the right time, in high-quality, viewable pre-roll inventory," said Simon Hayhurst, SVP of product and business development at Rocket Fuel. "With our IAS partnership, we are the first to have an integrated solution that enhances ad placement. Improved ad placement, combined with our Moment Scoring technology, predicts the brand potential of every moment and enables transparent brand campaigns that are not just delivered, but optimized, to increase brand engagement and awareness."This solution is the first of its kind and will be available for Rocket Fuel managed service customers early next month. About Rocket Fuel Rocket Fuel applies artificial intelligence and big data to predict the potential of every moment and make marketing more meaningful and accountable. Headquartered in Redwood City, California, the company has more than 20 offices worldwide and trades on the NASDAQ Global Select Market under the ticker symbol "FUEL." Rocket Fuel, the Rocket Fuel logo, Moment Scoring, Advertising That Learns and Marketing That Learns are trademarks or registered trademarks of Rocket Fuel Inc. in the United States and other countries. About IAS Integral Ad Science (IAS) is a global technology and data company that builds verification, optimization, and analytics solutions to empower the advertising industry to effectively influence consumers everywhere, on every device. We solve the most pressing problems for brands, agencies, publishers, and technology companies by verifying that every impression has the opportunity to be effective, optimizing towards opportunities to consistently improve results, and analyzing digital's impact on consumer actions. Built on data science and engineering, IAS is headquartered in New York with global operations in ten countries. Our growth and innovation have been recognized in Inc. 500, Crain's Fast 50, Forbes America's Most Promising Companies, and I-COM's Smart Data Marketing Technology Company. Learn more at www.integralads.com.