Naturally ConnectedInspired by the destination's timeless beauty, W Seattle is naturally connected to the city's burgeoning business empires of tech, music, design and more, which sit alongside the lush wilderness that the Emerald City is renowned for. Serving as the setting where backpacks and briefcases mix and mingle, the hotel's innovative design mirrors the duality of this cosmopolitan center. Upon entry, grand wooden 'lodge poles' (inspired by the Northwest's Native American culture) and tree-ring flooring (a nod to the city's logging industry), greet guests alongside a DJ booth crafted from an airplane turbine, which illustrates Seattle's aviation history. Newly reimagined guestrooms evoke a sense of the ultimate 'urban lodge' through design that captures the innovative spirit of Seattle. The color palette is derived from the blue hues of Seattle, with pops of purple, teal and yellow gold incorporated into a grey canvas inspired by the city's infamously moody skies. The focal point of each room is the headboard 'Lodge Wall', connecting creative design to nature through stacked wood beams backlit by LED lights. The spirit of the great outdoors is contrasted against elements inspired by the city's iconic grunge music scene. The rooms feature plaid accent pillows and a Pendleton pattern reflected in the silver, white and gray Mylar wallpaper created exclusively for the guest rooms. Details mimicking Seattle's storied aviation history influenced materials and finishes - polished, aerodynamic shapes for wall and desk lighting, as well as the design of the desk chair. The throw blanket pattern comes from a Boeing 747 model kit on scale, and a pillow with a jet image punctuates each bed. "From the moment our guests enter our Living Room to the moment they head upstairs they will be struck with a design that exceeds expectations and connects them to the roots of what the Emerald City has to offer," said Richard Hill, General Manager, W Seattle.
Each room and suite features signature W amenities including: Bluetooth-enabled TV, access to high-speed WiFi, the Bliss® Spa sinkside six bath amenities, the signature W Hotels Bed and the brand's signature Whatever/Whenever® service, which provides guests whatever they want, whenever they want it."The inspiration for the rooms and suites of W Seattle is shaped by the juxtaposition of Seattle culture and outdoor recreation," added Kajsa Krause, Principal, Krause + Sawyer. "Before we took on the design, we spent time observing the lifestyle of the city. We could see that Seattleites are naturally connected to their region, with a close relationship between urban and rural. We wanted W Seattle's design to mirror the city's widespread tech innovation, yet make deference to the area's inherent beauty." About W Seattle Situated in the heart of Seattle's financial, retail and entertainment district, the award-winning, 26-floor W Seattle offers 415 deluxe guestrooms, including 9 suites. Since 1999, this hotel lifestyle leader has presented the city with a distinct union of style and substance with top-of-the-line business technology and amenities, well-appointed and efficient function spaces, energetic public areas and a destination restaurant and bar. 1112 4th Avenue Seattle, WA 98101; (206) 264-6000 wseattle.com @wseattle | traceseattle.com @traceseattle