It's been a while since we've talked about Pokémon Go, but the app heard around the world has gotten off to a rip-roaring start. In its first month alone, the app has netted $200 million in revenue on Apple's (AAPL - Get Report) App Store and Alphabet's (GOOGL - Get Report) Google Play.
As far as first-month revenue statistics go, this tops both Candy Crush and Clash Royale.
The game had launched quickly in Australia, New Zealand and the U.S., before spreading to Europe, Japan and Canada a few weeks later. Now, it has gone live in 15 more countries, this time throughout Asia, but notably, it hasn't launched in India or China yet. China will be a big market for the app.
So Nintendo (NTDOY) is set to make big-time cash from the game, right? Unfortunately, no. The company only owns a stake in The Pokémon Company, which jointly created the app with developer Niantic. The company saying that Pokémon Go will only have a "limited" impact on its earnings didn't help investor sentiment.
Despite shares being $14 per share off its 52-week, Pokémon-hysteria driven high, it's still up more than 50% from pre-Pokémon levels, sporting a market cap of almost $30 billion.
Shares of the over-the-counter traded Nintendo closed at $26.03 Monday, up 0.81%.
Comcast's (CMCSA - Get Report) NBC Universal has worked with Snapchat in the past, bringing Olympics highlights coverage from Rio to the social media platform. The hope is that NBC will be able to engage a younger audience, that might otherwise opt to not watch any of the Summer Games on TV.
Well, apparently NBC's pursuit with Snapchat and the cool crowd isn't just a three week trial. The company is working to expand on Snapchat, this time in the form of mini TV shows.
As the reported plan stands, shows like NBC's "The Voice" and E! News' "The Rundown" will air first. That's probably a good fit for the young crowd. Following that, shows like "The Tonight Show Starring Jimmy Fallon" and "Saturday Night Live" will be on the platform.
I'm guessing that these "mini shows" will incorporate some clips and highlights from the original program, but it will mostly show specially-filmed original content pieces for Snapchat purposes.
This actually sounds pretty cool, and shows that NBC really is targeting a younger audience. If that's what they want, Snapchat and mobile is where they should be. It will be interesting to see how these "ratings" perform and whether other media companies follow NBC's lead.
Comcast closed at $67.07 Monday, down 0.5%.
Alphabet is buying Orbitera, a "startup that developed a platform for buying and selling cloud-based software," according to TechCrunch.
While the acquisition was done under undisclosed terms, reports have said it's for just more than $100 million.
This has left companies like Alphabet and Microsoft (MSFT - Get Report) (and many others), fighting for more and more market share, knowing that in the future, they'll be stronger as a result. As a result, many of the companies involved in the industry (although not all) have sacrificed profits for growth and in many occasions, looked to M&A to fuel that growth. Salesforce (CRM - Get Report) , for example, has made two notable acquisitions since losing the LinkedIn (LNKD) bidding war to Microsoft.
Shares of Alphabet closed at $805.23 Monday, down 0.2%.