One out of the three major indices are trading lower today with the Dow Jones Industrial Average ( ^DJI) trading down 35 points (-0.2%) at 18,458 as of Tuesday, July 26, 2016, 12:55 PM ET. The NYSE advances/declines ratio sits at 1,840 issues advancing vs. 1,054 declining with 156 unchanged.

The Consumer Goods sector currently sits up 0.5% versus the S&P 500, which is unchanged. On the negative front, top decliners within the sector include Coca-Cola Femsa SAB de CV ( KOF), down 3.0%, Coca-Cola ( KO), down 0.6% and Mondelez International ( MDLZ), down 0.6%. A company within the sector that increased today was Sony ( SNE), up 1.3%.

TheStreet would like to highlight 3 stocks pushing the sector lower today:

3. Reynolds American ( RAI) is one of the companies pushing the Consumer Goods sector lower today. As of noon trading, Reynolds American is down $1.98 (-3.8%) to $50.33 on heavy volume. Thus far, 4.8 million shares of Reynolds American exchanged hands as compared to its average daily volume of 3.8 million shares. The stock has ranged in price between $49.88-$52.45 after having opened the day at $52.40 as compared to the previous trading day's close of $52.31.

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Reynolds American Inc., through its subsidiaries, manufactures, and sells cigarettes and other tobacco products in the United States. It operates through RJR Tobacco, Santa Fe, and American Snuff segments. Reynolds American has a market cap of $74.6 billion and is part of the tobacco industry. Shares are up 13.3% year-to-date as of the close of trading on Monday. Currently there are 4 analysts that rate Reynolds American a buy, 1 analyst rates it a sell, and 3 rate it a hold.

TheStreet Ratings rates Reynolds American as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, solid stock price performance, expanding profit margins, good cash flow from operations and compelling growth in net income. We feel its strengths outweigh the fact that the company has had somewhat disappointing return on equity. Get the full Reynolds American Ratings Report now.

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2. As of noon trading, Altria Group ( MO) is down $0.77 (-1.1%) to $68.03 on average volume. Thus far, 3.0 million shares of Altria Group exchanged hands as compared to its average daily volume of 6.0 million shares. The stock has ranged in price between $67.90-$68.92 after having opened the day at $68.79 as compared to the previous trading day's close of $68.80.

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Altria Group, Inc., through its subsidiaries, manufactures and sells cigarettes, smokeless products, and wine in the United States. Altria Group has a market cap of $134.7 billion and is part of the tobacco industry. Shares are up 18.2% year-to-date as of the close of trading on Monday. Currently there are 5 analysts that rate Altria Group a buy, no analysts rate it a sell, and 4 rate it a hold.

TheStreet Ratings rates Altria Group as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, notable return on equity, growth in earnings per share, good cash flow from operations and expanding profit margins. We feel its strengths outweigh the fact that the company has had generally high debt management risk by most measures that we evaluated. Get the full Altria Group Ratings Report now.

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1. As of noon trading, Nike ( NKE) is down $0.32 (-0.6%) to $56.82 on light volume. Thus far, 3.6 million shares of Nike exchanged hands as compared to its average daily volume of 10.6 million shares. The stock has ranged in price between $56.77-$57.87 after having opened the day at $57.20 as compared to the previous trading day's close of $57.14.

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NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories for men, women, and kids worldwide. Nike has a market cap of $95.2 billion and is part of the consumer non-durables industry. Shares are down 8.6% year-to-date as of the close of trading on Monday. Currently there are 18 analysts that rate Nike a buy, 1 analyst rates it a sell, and 7 rate it a hold.

TheStreet Ratings rates Nike as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, notable return on equity, expanding profit margins and increase in stock price during the past year. We feel its strengths outweigh the fact that the company has had sub par growth in net income. Get the full Nike Ratings Report now.

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If you are interested in one of these 3 stocks, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).