As the first major hotel brand to mandate that all properties pursue sustainable certifications, Element is recognized as an industry leader in the eco-space and offers travellers a reimagined interpretation of the traditional hotel experience with natural light, modern design, healthy options and eco-minded sensibilities. Providing an atmosphere that fuels life in balance and on the move, this reimagined experience is perfect for the traveller who is visiting for a few days or a few weeks."We are delighted to open a second Element Hotel in Europe and to work with Starwood Hotels & Resorts once again," Marco Bari, Managing Director & CEO, Bari Gruppe GmbH & Co. KG added. "One of the industry's most innovative brands, Element appeals to business and leisure travellers with its emphasis on clean, sustainable living and long-stay accommodation." Element Amsterdam also boasts a 24/7 fitness centre, two meeting rooms and a business centre. Guests can stay on the move and explore Amsterdam with Element's complimentary bikes, as well as catch up with loved ones or work using the complimentary Wi-Fi throughout the hotel. The hotel will also feature SPG Keyless - the industry-first keyless entry system - enabling guests to use their smartphone or Apple watch as a room key. "We are thrilled to introduce Element to the vibrant and forward-looking city of Amsterdam—an ideal fit for the brand," said Brian McGuinness, Global Brand Leader, Starwood's Specialty Select Brands. "On track to more than double its global portfolio in the next three years, Element fills a much-needed niche in the market and caters to travellers who seek a smart and sustainable experience when they are on the move." Starwood has four hotels in the Netherlands: the Sheraton Amsterdam Airport Hotel; Hotel Des Indes, The Hague, a Luxury Collection Hotel and the recently opened W Amsterdam.
For more information on Element Amsterdam Hotel, please visit: www.elementamsterdamhotel.com .About Element Hotels Element® Hotels offers long-stay comfort for those who are passionate about the planet and their own wellbeing. Stylish and sustainable throughout, Element's bright design defies convention, bathing guest rooms and public spaces in natural light. To date, there are 22 Element Hotels worldwide, with 19 in North America, two in Europe, one in Asia Pacific with new domestic and international hotels in development. To learn more, visit www.elementhotels.com/experience. Stay Connected to Element on facebook.com/ElementHotels and @ElementAmsterdam on Twitter and Instagram. About Starwood Hotels & Resorts Worldwide, Inc. Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with nearly 1,300 properties in some 100 countries and over 180,000 employees at its owned and managed properties. Starwood is a fully integrated owner, operator and franchisor of hotels, resorts and residences under the renowned brands: St. Regis ®, The Luxury Collection ®, W ®, Westin ®, Le Méridien ®, Sheraton ®, Tribute Portfolio™, Four Points ® by Sheraton, Aloft ®, Element ®, along with an expanded partnership with Design Hotels ™. The Company also boasts one of the industry's leading loyalty programs, Starwood Preferred Guest (SPG ®). Visit www.starwoodhotels.com for more information and stay connected @starwoodbuzz on Twitter and Instagram and facebook.com/Starwood . About Bari Gruppe Bari Gruppe GmbH & Co. KG is a Munich based company specialized in development, leasing and operating mid and upscale branded hotels in Germany and other European countries. The company is established in 2011 by Marco Bari and has now 80 employees in Europe. To date there are four hotels that are property of the Bari Gruppe with five more hotels planning to open up until 2020. Visit www.barigruppe.de for more information.