Samsung's (SSNLF) press conference at the Consumer Electronics Show is always a big deal, with reporters lining up more than an hour in advance to get a good view of the new devices. This year's presser, held Tuesday, lived up to those standards with a near-endless number of announcements.
"Samsung has continuously worked to help people live smarter lives, and this year we have taken a huge step forwards with our diverse, IoT [Internet of Things]-enabled products and services," said Tim Baxter, president and chief operating officer of Samsung Electronics America. "We will continue to enhance consumers' quality of life by listening to their needs and strengthening our ecosystem."
While much of the presentation was focused on connected home devices, such as TVs and appliances, Samsung's mobile products garnered much of the media attention.
Samsung presented two new Gear S2 Classic smartwatches to add to its smartwatch lineup. They will come with customized bands and watch faces and will soon integrate with Samsung Pay so you can make payments with your watch.
Never one to let Apple get all the attention, Samsung also announced its own big tablet, the Galaxy TabPro S, following the announcement of the iPad Pro in September 2015.
The 2-in-1 tablet runs on Microsoft's (MSFT - Get Report) Windows 10 operating system and comes with a keyboard. The tablet is 6.3 millimeters thick and weighs 1.53 pounds, compared to the iPad Pro, which is 6.9 millimeters thick and 1.57 pounds for the Wi-Fi model.
Samsung also unveiled a new smart SUHD TV that is the "world's first bezelless curved design." It'll also have new technology that reduces glare from bright lights and enhances the picture on the screen.
One of the new features of the smart TV is that it will be easier to switch from traditional TV channels to streaming platforms like Netflix (NFLX - Get Report) and Amazon (AMZN - Get Report) . It'll be as if you're just switching the channel.
South Korea-based Samsung also showed off a new smart fridge that essentially has a tablet installed. It lets you order groceries from Fresh Direct and Shop Rite straight from the fridge, thanks to a partnership with MasterCard (MA - Get Report) .
The fridge also has a slew of cameras that take pictures of the contents of the fridge so if you forget what you need to buy when you're at a physical grocery store you can check in on the fridge contents from your smartphone.
Here are some of the other smaller announcements Samsung made today:
- A new Smart Things Extend USB Adapter will enable users to control IoT features on more than 200 smart devices directly from their TV screens. This will come free with the 2016 SUHD TV.
- Samsung Pay is going strong with more than five times as many locations accepting the mobile wallet compared to near-field technology wallets like Apple Pay and Google's (GOOG - Get Report) (GOOGL - Get Report) Android Pay. It will also be launching in Australia, Singapore and Brazil on top of the previously announced expansion markets of the U.K., Spain and China.
- A new washing machine lets you pause a cycle to add more clothes into it in case you dropped a sock and want to add it.
- A new VR camera called Project Beyond takes 360-degree images.
- Samsung announced its first UltraHD Bluray player in March. Pre-orders began Tuesday. The player supports 4k with HDR. Samsung is working with top film studios to deliver content.