NEW YORK (TheStreet) -- Cantor Fitzgerald lowered its price target on Tiffany  (TIF) stock to $70 from $79 on Wednesday. The firm maintained its "hold" rating on the stock.

The New York City-based accessory company's 2015 third quarter earnings results missed expectations and it reported weak sales in every region except Japan, Cantor said. 

Tiffany's same-store sales declined by 6% in the Americas region, which is a "notable disappointment," Cantor added.

"We still think a refreshed product pipeline would enable the company to better realize its strong global brand equity over the long term, but we believe a 'hold' rating is prudent at this time given the current lack of momentum," the firm said.

Additionally, Cantor Fitzgerald analysts lowered their 2015 fourth quarter earnings estimate for Tiffany to $1.59 per share from $1.66 per share. 

Shares of Tiffany are down by 0.74% to $78.73 in pre-market trading on Wednesday.

Separately, TheStreet Ratings team rates TIFFANY & CO as a Buy with a ratings score of B-. TheStreet Ratings Team has this to say about their recommendation:

We rate TIFFANY & CO (TIF) a BUY. This is driven by multiple strengths, which we believe should have a greater impact than any weaknesses, and should give investors a better performance opportunity than most stocks we cover. The company's strengths can be seen in multiple areas, such as its largely solid financial position with reasonable debt levels by most measures, expanding profit margins, good cash flow from operations and notable return on equity. We feel its strengths outweigh the fact that the company has had lackluster performance in the stock itself.

Highlights from the analysis by TheStreet Ratings Team goes as follows:

  • The current debt-to-equity ratio, 0.37, is low and is below the industry average, implying that there has been successful management of debt levels. To add to this, TIF has a quick ratio of 1.56, which demonstrates the ability of the company to cover short-term liquidity needs.
  • The gross profit margin for TIFFANY & CO is rather high; currently it is at 64.86%. It has increased from the same quarter the previous year. Along with this, the net profit margin of 10.57% is above that of the industry average.
  • Net operating cash flow has significantly increased by 118.29% to $166.30 million when compared to the same quarter last year. In addition, TIFFANY & CO has also vastly surpassed the industry average cash flow growth rate of 3.67%.
  • Current return on equity exceeded its ROE from the same quarter one year prior. This is a clear sign of strength within the company. Compared to other companies in the Specialty Retail industry and the overall market on the basis of return on equity, TIFFANY & CO has underperformed in comparison with the industry average, but has exceeded that of the S&P 500.
  • TIFFANY & CO's earnings per share declined by 15.6% in the most recent quarter compared to the same quarter a year ago. This company has reported somewhat volatile earnings recently. But, we feel it is poised for EPS growth in the coming year. During the past fiscal year, TIFFANY & CO increased its bottom line by earning $3.73 versus $1.40 in the prior year. This year, the market expects an improvement in earnings ($4.04 versus $3.73).
  • You can view the full analysis from the report here: TIF

Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of Jim Cramer, TheStreet or any of its contributors.