Inspired by classic holiday favorites, Joe Muggs has expanded its menu by bringing back a holiday trio of flavors. Customers can spice up their holiday shopping with a Peppermint or Gingerbread Mocha, as well as an Eggnog Latte. These flavors will keep shoppers in the holiday spirit throughout the holidays, and will be available until the New Year.

"Every holiday season our customers turn to the classic flavors to help them bring in the holidays," said Natalie Blankenship, Café Buyer for Books-A-Million. "It wouldn't quite feel like the holidays without the traditional peppermint, gingerbread and eggnog flavors. We are also introducing our new Peppermint Mocha Affogato Frappe. We are sure our customers will love this new spin on a classic. This recipe is only available at Joe Muggs."

Customers that order one of the new holiday trio drinks will also get a holiday beverage card. With each purchase of a holiday trio drink, customers will receive a sticker for the card. Once five stickers have been collected, customers can get a free drink of their choice. This offer will be available while supplies last.

To complement the new holiday flavors, Joe Muggs is also offering seasonal pastries such as Gingerbread Cookies, Red Velvet Cheesecake and Iced Sugar Cookies.

"These seasonal pastries pair nicely with the holiday trio of flavors," said Blankenship. "Inspired by the classic flavors customers love, they are sure to bring out the holiday spirit in everyone."

Also, all veterans can receive a free tall coffee in Joe Muggs locations by showing their Military ID on Veteran's Day, November 11. It's a small token of appreciation for those that have served.

There are 150 Joe Muggs locations in Books-A-Million stores throughout the country, and all locations will feature the seasonally-inspired coffee flavors. To find a Joe Muggs location, visit Books-A-Million's store finder online.

Joe Muggs is now on Instagram. Follow them for the latest drink and deals information.


Books-A-Million, Inc. is one of the nation's leading book retailers and sells on the Internet at The Company presently operates 258 stores in 32 states and the District of Columbia. Included in the Company's retail operations is the operation of Yogurt Mountain Holding, LLC, a retailer and franchisor of self-serve frozen yogurt stores with 42 locations. The Company also develops and manages commercial real estate investments through its subsidiary, Preferred Growth Properties, which presently include four retail shopping centers. The common stock of Books-A-Million, Inc. is traded on the NASDAQ Global Select Market under the symbol BAMM. For more information, visit the Company's corporate website at

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