Hot dogs are so hot this summer that in June Yum Brand's (YUM) Pizza Hut even started selling a pie lined with 28 miniature cocktail wieners baked into a pretzel crust with a side of tangy French's mustard.
"We have often looked at meat as a condiment," a spokesman for CKE Restaurants, which owns Hardees and Carl's Jr., told TheStreet of the St. Louis, Miss.-based chains.
According to the National Hot Dog and Sausage Council, U.S. consumers spent more than $2.5 billion on hot dogs sold in supermarkets during 2014. Meanwhile, major league ballparks in the U.S. are expected to sell more than 21 million hot dogs this season, according to the same trade group.
To make the most of National Hot Dog Day, you can head over to Sonic Drive-In (SONC) for $1 All-American Dog or Chili Cheese Dog all day. Select 7-Eleven locations are offering $1 Quarter-Pound Big Bite Hot Dogs and the hot dog-crazed can also nab a coupon from travel center operator Pilot Flying J for a free Kraft (KRFT) Oscar Meyer dog.
For these prices at Sonic or 7-Eleven, recently crowned hot dog eating champion Matt "Megatoad" Stonie would only have had to spend $62 to recreate his winning July 4th performance.