"All-new model change-overs always put pricing pressure on competitors," Lyman said. "But high demand for the innovative, all new light-weight aluminum-alloy F-150 is putting intense pressure on full-size pickup segment competitors who are responding with increased discounting to move the metal."Along with Ford's new F-Series, the total pickup truck race intensified this year with General Motors adding two midsize trucks: the Canyon and Colorado. In the first half of 2015, GM's four pickup models, the Canyon, Colorado, Sierra and Silverado, outsold F-Series, by 76,000 units. With F-Series inventory improving, however, the pickup leadership race will tighten through the end of the year. Published monthly, the "TrueSavings" report analyzes recent transaction prices and identifies opportunities for consumer savings. A snapshot of some of the best savings (compared to MSRP) on new vehicles in July 2015 includes:
|Year/Make/ Model/Trim||Segment||MSRP||MarketAverage||$ Savings /% Savings||Est. MonthlyPayment*||City / Hwy /Comb MPG|
|2015 Ram 1500,Sport Reg. Cab, 4x2,Std. Bed||Large Truck||$36,900||$30,829||$6,071 / 16.5%||$369||15/22/18.2|
|2015 Ford Escape,FWD S||Small Utility||$23,855||$20,975||$2,880 / 12.1%||$251||22/31/26.2|
|2015 ChevroletCruze, LS Automatic||Small Car||$19,695||$17,334||$2,361 / 12.0%||$208||22/35/27.6|
|2015 Jeep Cherokee,Latitude 4x4||Midsize SUV||$28,090||$24,787||$3,303 / 11.8%||$297||21/28/24.3|
|2015 BMW Z4,sDrive35i||Luxury Sport Car||$57,945||$53,503||$4,442 / 7.7%||$641||17/24/20.2|
"Market Average" is based on the national average of recent vehicle transactions, including destination and delivery charges after incentives that are subject to change. This does not include tax, title, licensing, documentation or processing fees, other state and governmental charges and/or fees or any other charges or fees allowed by law.Below is a snapshot of some of the best manufacturer lease and finance deals currently available in certain regions: FIAT® cash and FIAT® TRUECash™ Offers:2015 FIAT 500c: up to $3,500 with combined cash offers Customer Cash Offers:2015 Cadillac CTS Sedan: up to $2,000 customer cash, Exp: 8/31/15, Northeast region availability2015 Chevrolet Silverado1500: up to $2,250 customer cash, Exp: 8/31/15, West region availability2015 Jeep Grand Cherokee: up to $1,000 customer cash, Exp: 8/3/15, Atlantic region availability2015 Nissan Altima: up to $1,500 customer cash, Exp: 7/31/15 Eastern region availability2015 Toyota Camry: up to $1,000 customer cash, Exp: 8/3/15, West Coast region availability Finance:2015 Ford Fiesta: 0.0% financing for 60 months, Exp: 9/7/152015 Hyundai Sonata: 0.0% financing for 75 months, Exp: 7/31/152015 Jeep Compass: 0.0% financing for 60 months, Exp: 8/3/152015 Lexus RC 350: 0.9% financing for 36 months, Exp: 8/31/152015 Nissan Juke: 0.0% financing for 36 months, Exp: 7/31/15 Lease:2015 BMW 320i: $269/month for 36 months, $4,064 down, 10,000 miles/year, no security deposit is required, Exp: 7/31/152015 Honda CR-V CVT LX 2WD: $209/month for 36 months with $1,999 down, 12,000 miles/year, no security deposit is required, Exp: 9/7/152015 Ford Mustang Coupe Auto V6: $259/month for 24 months, $2,749 down, 10,500 miles/year, no security deposit required, Exp: 9/30/152015 Kia Soul Base: $229/month for 36 months, $0 down, 12,000 miles/year, no security deposit is required, Exp: 9/8/152015 Toyota Sienna L: $269/month for 36 months, $1,999 down, 12,000 miles/year, no security deposit is required, Exp: 8/3/15 The deal information summarized above is provided for illustrative purposes only, and is not an offer to lend. Results may vary depending on your individual circumstances, including credit approval by dealer/manufacturer. Deals are subject to change and are limited to inventory on hand. See your dealer/manufacturer for details, including actual offers available in your region.