Apple Creates New VP Role for Environment, Policy and Social Initiatives

NEW YORK (TheStreet) -- Apple (AAPL) expanded its footprint in the areas of environmental and social work, creating a new executive role to oversee its efforts in those spheres.

The iconic computer maker named Lisa Jackson as its vice president of environment, policy and social initiatives, according to a report in the Washington Post. Jackson will report to Apple CEO Tim Cook.

Jackson, who previously served as administrator of the U.S. Environmental Protection Agency, joined Apple two years ago to head up its environmental initiatives. That role is now broadened. According to her biography on Apple's website, Jackson's expanded position will include minimizing Apple's "impact on the environment by addressing climate change through renewable energy and energy efficiency, using greener materials, and inventing new ways to conserve precious resources." She will also be in charge of the company's education policy programs, its product accessibility work and government affairs.

"There's much to do, not just on the environment, but on other issues we value such as human rights, education, and accessibility of our products to those with physical or developmental challenges," Cook said, according to a copy of his memo that was distributed to Apple employees Tuesday and included in the Washington Post story. "Apple can and will play an important role in each of these areas."

This article is commentary by an independent contributor. At the time of publication, the author held no positions in the stocks mentioned.

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